Dear Don,

Unfortunately, today’s control seems to be rooted in finding the best entrée into the psychology of marketing and manipulation, forgetting that psyche originally referred to the soul, not the wallet or the popularity polls.

Etruscan Hydra. Image: Wolfgang Sauber CCA3

“Death’s at the bottom of everything…” a strange way of putting it, even if they do end up in the sewers. Although it would be true to say that death is the backdrop against which life is played out. Without it, would life hold any value for us? We dismiss the infinite all too readily in our society these days, while the tantalising glitter of transience catches our attention and becomes an object of desire.

By the way, I do not have a penchant for mainstream thought, Mr Sams! Like Coyote, though, someone has to show what not to do… and mainstream thought does have a tendency to show where not to stand….which is as good a starting point as any.

Continue reading at France & Vincent