The Holy Grail of Book Advertising




If you have no idea what I’m talking about, let me explain. Inclusion in the BookBub Featured Deals newsletter is the Holy Grail of book advertising. Actually getting one is roughly as difficult as getting a publisher. You can make your own BB ads for a small price, which will be seen by a small number of people, but getting into their weekly newsletter, sent to over 5 million subscribers, is what all book marketers aspire to.

Take a read of this post from Dan Koboldt to see more about the numbers involved, and why authors regularly subject themselves to potential disappointment in their efforts to score a place on the BB newsletter.

There is no feedback on rejection, so you will have absolutely no idea why your book didn’t qualify, although they do cite general reasons as:

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About Sue Vincent

Sue Vincent is a Yorkshire-born writer and one of the Directors of The Silent Eye, a modern Mystery School. She writes alone and with Stuart France, exploring ancient myths, the mysterious landscape of Albion and the inner journey of the soul. Find out more at France and Vincent. She is owned by a small dog who also blogs. Follow her at and on Twitter @SCVincent. Find her books on Goodreads and follow her on Amazon worldwide to find out about new releases and offers. Email:
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2 Responses to The Holy Grail of Book Advertising

  1. Wow. Congrats to Deb. That is no easy task!

    Liked by 2 people

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